features

• Display advertising

The brandPRESS™ display function is an effective tool for agencies who carry out high volume advertising and are required to make simple changes to content. The system is ideal for advert localisation or for agencies creating simple message adaptations to standard templates.

• Campaign manager

Campaign manager is a valuable feature for agencies that send identical adverts to multiple publications. With Campaign manager there is no longer a need to manually re-size ads. Instead agencies can deliver ads to an unlimited number of publications almost instantly by creating their own ‘media list' from the brandPRESS™ publication database.

• Publications database

With the brandPRESS™ publications database (delivers to around 2500 publications), you can be confident that every ad conforms to the correct dimensions and technical specification of its target publication.

• Agency – Client workflow system

Helps to streamline inter agency collaboration between Production, Studio, Account Handlers and Clients. This feature also includes; fast proofing which gains client authorisation of adverts almost instantly through the automatic generation of low resolutions PDF’s and author correction where authorised agency users can amend or input additional content instantly allowing for a faster and more effective production workflow.

• Archive

Automated archiving of all ads sent to press.

• Improved asset management

Acts as an online library of advertising assets available 24/7 over the Internet.

• Cross platform

brandPRESS™ is suitable for use on both a PC and a Mac and uses industry standard applications such as QuarkXpress and Adobe Acrobat.