press room
Connecti is to attend NEXPO 2006 in Chicago
March 2006
Connecti is to attend the world’s largest annual newspaper
exhibition and conference in Chicago. NEXPO 2006 will showcase the publishing
industry’s latest products and services and provide a series of
seminars and educational workshops during the four-day event. The exhibition
will take place on 1-4 April in Chicago, Illinois with over five hundred
people in the publishing industry being expected to attend. Attendees
of the event will be able to actively participate in educational sessions
and liase with experts in the newspaper and publishing field. There are
also a large number of companies exhibiting at the event including Apple,
Quark and Adobe.
The event is of particular relevance to Connecti this year as the company
aim to launch their latest product brandPRESS™ publisher. Connecti
are in the process of developing brandPRESS™ publisher - an online
ad production system which will allow advertisers to produce a variety
of classified or trade adverts for publications. The system will be dual
functional and will also allow in-house publishing teams to create advertising
through the brandPRESS™ template system. brandPRESS™ publisher
will be created uniquely for the publishing industry to offer incredible
improvements for all publications that are committed to maximising advertising
opportunities and removing the administrative complications involved with
advertising. The system will have a number of innovative features including
a Template library, Reporting service and Customer database.
Robert Anderson Technical Director of Connecti will be attending the
event in Chicago and states; 'I expect NEXPO to be very beneficial
for Connecti as the US is known to be a flagship country in terms of latest
advancements in software technology. Through this event, Connecti will
have access to the latest information and product innovations in the publishing
field. Also in general, NEXPO will provide an excellent opportunity for
Connecti to develop strategic partnerships with others in the same industry'.
This year NEXPO will provide over thirty cutting-edge educational sessions
relevant to the industry ranging from pre-publishing, press and materials,
digital media and overall industry challenges. The exhibition also has
a number of guest speakers from within the publishing field. The event
and conference takes place at McCormick Street in Chicago.
Connecti currently has three products within the brandPRESS™ suite
which have been introduced to the market throughout 2005-2006; brandPRESS™
an ad production system specifically designed for advertising agencies,
brandPRESS™ recruitment an ad production and workflow system for
the recruitment industry and brandPRESS™ automotive a marketing
production system designed specifically for car manufacturers. Connecti
has a number of global clients utilising brandPRESS™ technology
including Toyota and Thames Water.
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