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Connecti announces record first quarter
Quarterly Revenues £1mn, Significant Customer Wins,
Industry Awards
March 2004

Connecti, the worldwide provider of award-winning digital marketing software, brandPATH™, today announced the results for its first quarter of fiscal year 2004. During the quarter, the company achieved record revenue, signing 2 major new contract deals driven by new and repeat customers.

“During the first quarter 2004, we extended our lead in the specialist marketing automation sector,” said Danny O’Donnell, Managing Director and co-founder of Connecti. “We kicked off the fiscal year with a new release of our brandFAST module for global enterprises, we received industry recognition and market leadership status from prestigious awards, including Bank of Scotland Award for the Best Overall Business at the Glasgow Chamber of Commerce Awards 2004 and Best In Category, Scottish Marketing Awards 2004 and European Best in Class Award 2003 from international organisation PODi. These achievements are evidence of our growing momentum and validate our approach to providing customers with the innovative solutions they need to achieve brand controlled global expansion.”

Highlights of the first quarter of 2004 include:

  • Delivered year-over-year revenue growth of 35 percent;
  • Closed 2 global contracts from one of the world’s largest utilities and one of the largest automotive manufacturers in the world.
  • Repeat orders from brandWEB customers, major utility services and major house building company
  • Continued momentum and expansion through London office at City Point.
  • Launched brandPATH suite for global enterprises, which features an intelligent market planning, production and analysis system.
  • Launched brandFAST CRM personalisation module for 1-2-1 marketing leveraging CRM for digital print.

“With the economy recovering, companies are investing in technologies that drive revenue generation and, as a result, industry analysts have projected that the marketing automation market will grow 15-20 percent in calendar year 2004,” said John McHugh, Sales & Marketing Director, and co-founder of Connecti. “As the clear leader in the marketing software category, we are better positioned than any of our competitors to capitalize on this growth opportunity.”

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